CARA OSTROM

Cara Ostrom is the Director of Branding and Marketing for the Klondike Dog Derby and the vision and wrist behind the Klondike brand. She and her husband, Tom, own a branding and marketing agency, Ostrom Creative. 

Ostrom Creative was conveniently located across the street from Klondike Founder, Bethany Hway’s office. In 2018 the catch-all Ostrom inbox received an email asking if the agency was interested in branding a dog sled race…for free. As luck would have it, they had zero standing non-competes with any prior dog sled races and had room for one more pro bono account—even though at Ostrom Creative they tout Free Thinking for Hire™, it takes a village, and they're quite fond of ours.

Branding as her passion, Cara and her team of creatives birthed the Klondike brand and have since created and managed every last marketing element from sled banners to trading cards. 

When she's not working on the Klondike, you can find Cara involved in Minnetonka Youth Hockey and traveling the country chasing her 4 young adult children.